California Exotic Novelities
will have ANE Buzzing!

Adult Novelty Manufacturer to Debut - Toy Time Presents Vibe 101
        

Chino, California – The belief that a sequel doesn’t live up to the original has once again been dispelled by California Exotic Novelties, as evidenced by the adult novelty giant’s latest video sales tool - Toy Time Presents Vibe 101. Debuting at the 2007 Adult Novelty Expo, Vibe 101 picks up where the original Toy Time production left off and offers the most comprehensive and educational vibrator video guide in the marketplace.

“We are so excited by the retailer’s and consumer’s reaction to our educational efforts,” explained California Exotic Novelties President and Founder, Susan Colvin. “The Adult Novelty Expo will be a wonderful forum to introduce the latest Toy Time release.”

Toy Time Presents Vibe 101 (billed as "The Latest Buzz on Today's Vibrators") is a full 45-minute production that offers the following information and features:

    * Choosing the right vibrator.
    * A step-by-step demonstration of the different types of vibrators, their functions, features, and uses.
    * Lubrication, care, maintenance, and types of materials used for today's toy products.
    * Eight new and exciting product specific commercials that can be played on store monitors or streamed online.
    * Mini-presentations of 118 of California Exotic Novelties best selling items, by product type and category. Perfect for web streaming and in-store monitors.

With the Vibe 101 DVD, California Exotic Novelties also addresses the fact that shopping for a new toy can be a daunting task. The process is simplified, as today's vibrating products are divided into distinct categories: Beginners Products, Rabbit-type Vibrators, G-Spot Vibrators, Bendable/Flexible Vibrators, Wearable Vibrators and Hi-Tech Vibrators.

“The overwhelming response to our first Toy Time release necessitated we produce a follow-up video,” explained Cal Exotics Director of Marketing, Al Bloom. “Given the popularity and the huge portion of the market share that vibrators account for, creating Toy Time Presents Vibe 101 was a natural.”

Toy Time Presents Vibe 101 is hosted by returning Toy Time players Lou and Lisa, along with new additions, Athena, and the highly visible Myoko, star of television's "Shop Erotic" as well as a Home Party specialist and Author.

For information on California Exotic Novelty product, please contact Al Bloom at al@calexotics.com.

For additional information on California Exotic Novelties, please contact Scott Stein at scott@calexotics.com.