YOU CAN’T SPELL EDUCATION WITHOUT C – E – N
CALIFORNIA EXOTIC NOVELTIES
LAUNCHES A NEW SEMINAR PROGRAM

ADULT NOVELTY LEADER INTRODUCES A NEW SEMINAR PROGRAM 
        

Chino, California – Quick – what’s the difference between vibrators and stimulators – or – exactly what is an enhancer? Chances are – most people – including retailers and distributors – don’t know the answer to either question. It is this need for information that inspired California Exotic Novelties to create their new “On Location” Seminar Program. The first series of seminars kick off May 1st and 2nd in Ontario, Canada and are being hosted by California Exotic Novelties and several of their local  Distributors.

“With the introduction of so many new products to the marketplace, it’s only natural that questions will arise,” explained California Exotic Novelties Sales Associate, Austin Ferdinand. (Ferdinand, along with CEN’s Star Naranjo, will be leading the seminars.) “The three-plus weeks a month that I spend on the road meeting our customers – has made me aware that there is a definite need for continuing education and I’m very excited to be involved in the [seminar] program. I am gratified that the program is being met with such enthusiasm…. over 100 attendees have signed up so far!"

The seminar’s syllabus will cover a wide variety of subjects, including: Merchandising Techniques, Marketing Tips, Product Demonstrations, Hot New Products, Q&A and the use of commercials in educating the consumer. While the subjects will be comprehensive in nature, California Exotic Novelties has designed the program to be fun – as well as – informative.

“The seminars are a very exciting venture for us,” said Jackie White, California Exotic Novelties VP of Sales. “Being the only adult novelty company to implement such a program – continues to set us apart from our competition. Yet again – California Exotic Novelties has ‘stepped up to the plate’ and demonstrated why we are the number one Adult Toy and Novelty Manufacturer in the world.”

While the seminar program is novel to the Adult Industry, California Exotic Novelties President and Founder, Susan Colvin is well aware of the significance and potential impact of the educational forums.  “Education is a key to success. Whether it’s as a society – or an industry – the more knowledge that people gather – the better off they will be. I am so very proud to be implementing these programs and expect them to be very popular. I feel very secure that a customer who is introduced to – and understands – our products – will buy our products.”

Each seminar is scheduled to be 90 minutes in length and in addition to a wealth of knowledge; attendees will receive refreshments, gift bags and door prizes. The Ontario Seminar is being held at The Holiday Inn Toronto West (100 Britannia Road East, Mississauga, ON L4Z 2G1) Direct Phone: 905-890-7169 and Fax: 905-890-5684. Limited space is still available, interested parties should call Austin at 909-638-3689 or email him at austin@calexotics.com.

For information on California Exotic Novelty seminars or products, please contact Al Bloom at al@calexotics.com.

For additional information on California Exotic Novelties, please contact Scott Stein at scott@calexotics.com.

For sales, contact your local California Exotic Novelties distributor or visit www.calexotics.com.